15 Jun 2021 --- While sustainability and planetary health are key considerations for the modern, conscious individual, there can be regional differences among what consumers are specifically concerned about. Innova Market Insights highlights that priorities for eco-centric consumption are highest in Eastern and South American markets. The research suggests that levels of interest in sustainability are most prominent in the emerging markets of Asia and Latin America, which have seen a surge in regional launches of vegan and cell-based innovation over the last year. This Innova report was released shortly after the conclusion of this year’s G7 summit, at which the climate crisis and it’s intrinsic link to global food systems was a critical talking point.
