Functional Soft Drinks - Trends & Developments
Date
31 Mar 2004 - 02 Apr 2004
Location
Organizer
Leatherhead Food International
The functional soft drinks market in the five major Western European countries, Australia, Japan and the US totalled almost 8.3 billion litres in 2003 at a value of USD20,351m. Consumers’ concerns over their health and well-being have helped drive the market, with sports drinks (the largest sector) no longer the domain of just sportspeople and athletes.
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