Vow: Tapping cultured meat to address future food needs as regulatory frameworks evolve
19 Dec 2024 | Vow
Ellen Dinsmoor, COO of Vow, an Australian cultured meat company, discusses the evolution of consumer perception of cultivated meat, noting that many still associate it with plant-based products. With regulatory frameworks changing, Vow aims to create a category of sustainable, high-quality meat beyond its newly launched “Forged Gras,” a cultivated quail foie gras developed without animal intervention.
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