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IFE Manufacturing 2026 live: Atlante’s private label evolution and UK expansion strategy

01 Apr 2026 | Atlante

Philip Durham, UK business unit director, shares insights into how Atlante’s approach to private label has developed over the years, focusing on key markets for expansion, especially in the UK. He highlights the importance of strategic partnerships with brands like AMBO and Mister Potato for growth and innovation. Durham also delves into “The Year of Abundance” documentary, showcasing Italy’s exceptional 2025 harvest.

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