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Fooditive: Unlocking...

Fooditive: Unlocking fruit potential for sugar substitutes in bakery and beverage applications

04 Jul 2024 | Fooditive

Moayad Abushokhedim, CEO of Fooditive, discusses emerging trends in the alternative sweetener industry and the importance of sugar substitutes delivering on functionality, such as preservation and personalization, besides the focus on flavors. Moayad also shines a light on the fermentation process the company leverages to formulate a Keto-Fructose sweetener from apples and pears.

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