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The Mainstreaming of...

The Mainstreaming of Sports Nutrition

13 Jun 2017 | FrieslandCampina DMV

As sports nutrition has continued its move into the mainstream, one major feature has been the rising interest in active nutrition, giving a performance positioning to more food and beverage products. Benno van Mersbergen of FrieslandCampina DMV discusses the market trend and business opportunities.

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