New opportunities for smoke flavors
24 May 2019 | Red Arrow
Red Arrow is identifying new opportunities for smoked flavors in the industry. “Consumers want more authentic flavors and more authentic tastes that relate to what they are doing in their backyard, the barbecuing concepts. A lot of our flavors and our innovation are focused around that authenticity, that label-friendly, that clean-label focus,” Mark Crass, General Manager/ Vice President at Red Arrow Products, tells FoodIngredientsFirst at IFFA 2019 in Frankfurt (May 4-9).
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