A mango advance? Esarom predicts huge market potential for flavor in 2018
06 Mar 2018 --- Mango is one of the most popular tropical fruits and is enjoyed all over the world in many different countries and cultures. This notion has led Esarom to believe that 2018 is the year of the mango. The company offers a new range of mango flavors and a variety of product ideas. Mango flavor can be used very widely: From vitamin water to fruit drinks, mango frozen yogurt to yellow fruit gums, filled chocolates and even in combination with other fruits spices and herbs.
“Working on flavor pairing we spotted surprising combinations,” notes Isolde Tomann, senior flavorist and head of flavor creation at Esarom. Global product launches show that mango flavor is also very popular in industrially produced foodstuffs and beverages. According to Innova Market Insights, there has been an increase of 240 percent during the last ten years in NPD, but what is driving this? Consumers know and love mango. The image of mango is a very positive one. In India, people speak of the two seasons, monsoon and mango. “One refreshes the earth, the other the soul,” they say. And where the mango is not native, one says: “Mango gives a holiday feeling in everyday life.” In some countries, mangos grow freely in gardens, in other regions it is seen as a tropical fruit, which is more exceptional compared to that of pineapple or banana. According to Esarom, many consumers long for warm sunny days, with the anticipation of mango lassi or spicy mango chutney. Mangos are India's national fruit and Buddha is said to have enjoyed the cool shade of the mango tree for his meditation and as a model for the paisley pattern the mango went down in the history of design. Alphonso is the queen of mangos. But what about Nam Dok Mai, Haden, Keitt, Kent, Osteen, Okrung or Tommy Atkins? There are around 1,000 mango varieties known – diverse in appearance and taste profile. The analysis of the taste profile of Alphonso identified 152 different flavors, there is a lot of unexplored potential of this fruit, and Esarom believes that this year could be the year of the mango. To contact our editorial team please email us at editorial@cnsmedia.com 
esarom gmbh
Collapse
COMPANY DETAILSesarom gmbh Esaromstrasse 51 2105 Oberrohrbach Austria
Tel. 0043-2266-80444-0 Fax. 0043-2266-80444-33 ACTIVE CATEGORIESBakery Mixes and Other Bakery Products, Colors - Natural, Colors - Synthetic and Azo-Dyes, Confectionery - Chocolate, Confectionery - For Bakery Industry, Dairy Products - Natural and Imitation, Flavor Enhancers, Flavors and Aromas, Fruit Products - Wet, Nuts and Seeds, Processed Products, Spirits Liqueurs Wines and Beers, Sweeteners (Non-Sugar), Vitamins, Essential Oils, Oleoresins and Plant Extracts, Herbs, Spices and Seasonings Simple food becomes a marvel of taste, turning something that is an essential part of life into one of life’s pleasures. We love this challenge. A family owned and run business since 1946, esarom stands not just for tradition and experience, but is also a leading supplier of flavouring ingredients to the food industry and the producers of beverages worldwide. Related ArticlesPackaging & Technology News The way of the Samurai: Ball collaborates with famous vegan chef for striking can design
30 Jul 2018 --- Ball has collaborated with Attila Hildmann Empire GmbH to produce complexly designed cans for its organic drink, Daisho. The central design element of the 25-centiliter Slim cans depicts a Samurai warrior with a pair of traditional swords called Daisho. To highlight the sophisticated design in the best possible way, the cans feature Ball’s popular HD printing technique. Produced at the Gelsenkirchen, Germany plant, the cans will be available at retail stores in Germany from July in three flavors: Litchi-Lime, Berry-Vanilla and Mango-Pineapple-Coconut. Food Ingredients News Start-up success: Boxed water company secures US$6.7m investment led By AccelFoods
24 Jul 2018 --- Rethink Brands, the boxed water company disrupting the children's beverage sector with the creation of Rethink Kids Water, has received a US$6.7 million investment for growth and expansion. The latest round of funding is led by AccelFoods, investors in high-growth, natural food and beverage companies. Food Ingredients News Arla Foods expands premium yogurt offerings to European markets
13 Jul 2018 --- Arla Foods is set to expand its Finnish brand, Ihana, into new markets. The premium yogurt range was launched in Denmark this spring and makes its debut in the UK this week. Made with natural ingredients, Ihana taps into key trends that fit with European consumer lifestyles and provides an authentic and indulgent treat with a thick and creamy texture. Food Ingredients News Foodex 2018: Sophisticated adult beverages trend, as reduced sugar options sought
25 Apr 2018 --- Foodex 2018, which took place at the NEC in Birmingham, UK last week, featured some of the trendiest innovations in British food and drink solutions. FoodIngredientsFirst attended the event which was strong in sophisticated adult soft drinks boasting intriguing flavors and concepts. With the UK sugar tax having just come into force, there was an impressive display of low sugar, adult soft drinks that come with health claims and fruitful flavors. Food Ingredients News Start-up focus: Rethink Water revolutionizes sugar-free beverages for children
23 Apr 2018 --- Plastic in our oceans has been a hot topic of conversation for a number of months and Rethink Brands is on a mission to help reduce the number of plastic bottles that end up in landfills and oceans each year. Just last year, it honed in on demand for sugar-free or low-sugar beverages for children, in a world where parents are looking for healthier beverage options. |
