FiE 2017: Sugar reduction, proteins and performance dominate in Frankfurt

Nov 2017


47 / 50
  • At FiE 2017, Symrise Flavor and Symrise Diana Food embarked with their visitors on an interactive journey into taste and food. Onion. Vanilla. Citrus. Banana. Beetroot. The excursion starts with a selection of natural raw materials at the Experience Center. It demonstrates how Symrise lives backward integration sustainably. Using modern techniques and comprehensive customer knowledge, Symrise turns these into popular concepts for food and beverages, and baby food – also meeting the demand for low-sugar, low-sodium or low-fat products.  The journey ends in the gastronomy area where guests can sample product concepts à la Symrise: craft grill burgers, caramelized onion soup, trendy veggie dishes, craft colas, chocolate, banana smoothies, to name just a few. For example, the company presented the Grillin’ Me Softly concept with a solely food declaration ingredient list.