NPD in action: Plant-Based Snacking

Jun 2021

Consumers are increasingly looking for healthier and more ethical options with regard to their snacking habits. Industry is delivering plant-based alternatives of existing snacks to satisfy consumer demand for guilt-free indulgence. New product launches from the snacks category featuring a plant-based claim are soaring with an annual average growth of +65% (Global, CAGR 2018-2020).


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Ashapops Popped Water Lily Seeds Himalayan Pink Salt (United States). Popped water lily seeds with Himalayan pink salt, in a 28g resealable plastic pouch. Plant-based superfood snack. 100 calories. 4g plant protein. Non-GMO Project Verified. Vegan. Paleo. Gluten-free. Non GMO. Corn-free. Sugar-free. Certified kosher.