Fats & Oils innovation

Jul 2021
INNOVA MARKET INSIGHTS COMMENTARY
The use of Fats and Oils in food & beverage launches is increasing globally, featuring a +2% year-over-year growth when comparing 2019 and 2020 launches. In 2020, the top category of global product launches tracked with Fats and Oils is Bakery (24%). In 2020, Vegetable Oil is the leading ingredient... More rightarrow
TOP 3 SUB-CATEGORIES
  1. Sweet Biscuits/Cookies
  2. Cakes - Pastries & Sweet Goods
  3. Bread & Bread Products
INGREDIENTS ANALYZED
Food & beverage launches only;
Vegetable Oil
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+2% (2020 vs 2019)

TOP COMPANY
Nestle

TOP CATEGORY
Bakery

TOP INGREDIENTS
Vegetable Oil

REGION ANALYZED
Global

DATE ANALYZED
2020 vs 2019

Source: Innova Market Insights

Previous Ingredient Analysis on FoodIngredientsFirst.com

The use of organic ingredients in food & beverage launches is increasing globally, featuring a +2% year-over-year growth when comparing 2019 and 2020 launches. In 2020, the top category of global product launches tracked with organic ingredients is baby & toddlers (19%). In 2020, sunflower oil (15%), onion (11%) and garlic (9%) are the leading ingredients among products tracked with organic ingredients. The top positionings of global product launches tracked with organic ingredients in 2020 are gluten-free (31%), vegan (28%) and no additives/preservatives (22%).
The use of hydrocolloids in food & beverage launches is decreasing globally, featuring a -1% year-over-year decline when comparing 2019 and 2020 launches. In 2020, the top category of global product launches tracked with hydrocolloids is Bakery (18%). In 2020, Soy lecithin is the leading ingredient among the hydrocolloids tracked (19%). The top positionings of global product launches tracked with hydrocolloids in 2020 are No Additives/Preservatives (15%), Gluten-Free (14%) and High/Source of Protein (9%).
Frozen food launches are increasing globally, featuring a +20% year-over-year growth when comparing 2019 and 2020 launches. In 2020, the top category for global frozen food launches is Desserts & Ice Cream (27%). In 2020, Salt & Salt Substitutes (63%), Sugar, Syrup & Honey Products (62%), and Thickeners (57%) are the leading ingredient categories among the frozen foods tracked. The top positionings of global frozen food launches tracked in 2020 are No Additives/Preservatives (15%) and Gluten-Free (8%).
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