Leveraging botanicals innovation
Jul 2024
ABSTRACT
Innova Market Insights data indicates that botanical ingredient use in global food & beverage launches had a 3% year-over-year increase from April 2022 to March 2024. Bakery was the leading category with 24% share of launches. Garlic was the top botanical ingredient at 22%, while the leading... More 
TOP 3 SUB-CATEGORIES
- Sweet Biscuits/Cookies
- Seasonings
- Cakes - Pastries & Sweet Goods
TRENDING
TRENDING
UP
UP
Global (Excluding Russia)
REGION
ANALYZED
ANALYZED
+3%
2024 VS 2022
INGREDIENTS ANALYZED
Food & beverage launches only;
Garlic
Garlic
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+3% (2024 vs 2022)
TOP COMPANY
Lidl
TOP CATEGORY
Bakery
TOP INGREDIENTS
Garlic
REGION ANALYZED
Global (Excluding Russia)
DATE ANALYZED
2024 vs 2022
+3% (2024 vs 2022)
TOP COMPANY
Lidl
TOP CATEGORY
Bakery
TOP INGREDIENTS
Garlic
REGION ANALYZED
Global (Excluding Russia)
DATE ANALYZED
2024 vs 2022
Source: Innova Market Insights
Previous Ingredient Analysis on FoodIngredientsFirst.com
Dairy trends innovation
Jun 2024
Innova Market Insights data indicates that global dairy product launches are experiencing +18% year-over-year increase from April 2022 to March 2024. Most launched subcategory in this sector was Cheese - Semi-Hard & Hard, making up 15% of all launches. The top positionings for global Dairy launches were High/Source of Protein, Gluten Free, and Lactose Free.
Better-for-you solutions innovation
May 2024
Innova Market Insights data indicates that the use of health claims in food & beverage launches is increasing globally, featuring a +1% average annual growth when comparing the years 2019 and 2023. The leading categories for these launches were Bakery and Dairy. More than 1 out of 3 of these products contained no additives/preservatives claim.
Animal-free innovation
Apr 2024
Innova Market Insights data indicates a rising global trend in the use of vegan claims in food and beverage launches, with a +12% average annual growth between 2019 and 2023. In 2023, the primary category for these launches was Bakery (12%). Key positioning statements for these launches in 2023 included Gluten Free (40%), Organic Free (28%), and No Additives/Preservatives (25%).
