Fortification Concepts to Meet Aging Well Demands
13 Dec 2013 | Fortitech (part of DSM)
At FiE 2013, Fortitech demonstrated its formulation expertise to fortify any application with any nutrient. From an antioxidant-infused coffee, an RTD tea for healthy aging to stress-relieving chocolate bars and brain-boosting biscotti, “all of our fortified samples are sure to stimulate your senses for developing your next breakthrough product,” the company claims.
Rob Moyers at the FIE in Frankfurt, and I'm here with Per Gottfredsson from Fortech and Fortech are highlighting a number of new concepts here around the concept of healthy aging.
Per, can you tell me a little bit about some of the active ingredients that work in this regard and what you're doing?
We have several concepts for aging and nutrient ingredients for aging, especially within the beverage industry, because we see a big interest in fortified beverage.
Mainly because there's a huge instruments for consumers to, to have, things that they like to drink or eat and have a lot of good nutrients in it, and we have developed a concept that we now present at the exhibition for healthy aging.
Aging, it contains different vitamins, the B vitamins and some minerals like chromium zinc, which are.
Very good for the energy yielding of people and actually now it has been approved as health claims by from the European Union.
What are you allowed to say using this ingredient?
You are allowed to say that these ingredients, they are important for the energy yielding in the cells.
OK, OK.
And we also see a big interest in the herbal and plant extract.
Mainly because they are associated with a lot of good ingredients that has an antioxidant effect which is very important for people.
Aging are there particular antioxidants that are really on the rise or specific ingredients that you'd be looking at specific from the herbal extract.
There's a lot of.
Really strong antioxidants likely, that's a big group of antioxidants, and they are really present in what we call super fruits that could be the cranberry, that could be the pomegranate, and acai, and so on.
That's very important.
Another very interesting concept that you're presenting here is the chocolate.
I think it's also the trend towards healthy aging, particularly due to the high calorie content.
Can you say a little bit about that concept?
The idea of having the fortified chocolate is actually that the chocolate is a very healthy snack itself.
It contains a high amount of calories that you need, but it also has a lot of important.
Ingredient from the cocoa that has an effect and when that is fortified, then you have all the essential nutrients together with a very concentrated food product that can provide the people in aging with the right amount of nutrients.
And what is your concept fortified with concept that is fortified with some vitamins, of course, and then also some herbal extracts.
OK, thank you very much for.
