25 Sep 2024 --- Food ingredient suppliers are pushing the boundaries of green innovation as consumer and regulatory demand for F&B products that support planetary health heat up. Innova Market Insights data shows a 14% growth in F&B launches featuring ethical environmental claims from July 2019 to June 2024. Food Ingredients First speaks with two green innovators in German flavor and fragrance leader Symrise and fruit and vegetable ingredients supplier SVZ. We discuss some of the major challenges and opportunities in green innovation and explore current and emerging industry trends.