Diageo Commits To New Ambitious Sustainability And Responsibility Targets For 2020

Locally source 80% of raw materials in Africa, supporting local farmers and economies

 

Safely return 100% of waste water. Replenish water used in final products in water stressed areas

 

Strengthen established programmes that focus on water, sanitation and skills development

From 1 February David Croft from Waitrose takes up role of Global Sustainable Development Director running a newly formed central team

 

Diageo, a global leader in beverage alcohol, announces 20 new sustainability and responsibility targets, to be achieved by 2020, in three core areas – leadership in alcohol in society; building thriving communities; and reducing environmental impact. The targets draw on our achievements to date and are aligned with the emerging United Nations Sustainable Development Goals. The targets focus on the areas of greatest material impact to Diageo’s business and represent an evolution of our approach to better measure and evaluate the tangible difference our programmes make to people’s lives. At Diageo we believe celebrating life, every day, everywhere means to make the most of life - to be the best you can be at work, at home, with friends, in the community, and for the community. We want to always make a positive contribution to society, to create shared value, wherever we work.

Ivan Menezes, Diageo Chief Executive comments: "I am extremely proud of Diageo’s track record in social and environmental responsibility, including creating a positive role for alcohol in society. We know there is much more to do as we respond to the changing world around us. Our targets are stretching and ambitious. We are determined to focus our resources and creativity to really make a difference - and we are committing to better understand and report on the efficacy of our programmes, to achieve the greatest positive impact. "The three focus areas of leadership in alcohol in society, building prosperous communities and reducing environmental impact represent an interlinked and holistic approach to understanding and managing Diageo’s sustainability and responsibility impact.