Anheuser-Busch launches Spring Heat Spiced Wheat
Available through May, this specialty ale is ideal for beer enthusiasts seeking a flavorful beer that quenches the thirst and pleases the eye.
02/03/06 For adults ready to celebrate the end of the winter chill and toast the arrival of spring, Anheuser-Busch is introducing its newest seasonal offering – Spring Heat Spiced Wheat. Available through May, this specialty ale is ideal for beer enthusiasts seeking a flavorful beer that quenches the thirst and pleases the eye.
Spring Heat Spiced Wheat is an unfiltered Belgian-style wheat ale, which is naturally cloudy. Brewed with orange, lemon and lime peels; the spice of coriander; two-row barley and wheat malts; as well as a blend of domestic Cascade and Willamette hops and imported Hallertau hops, this beer is memorably aromatic and has a smooth, complex taste.
Spring Heat Spiced Wheat is best enjoyed when served in a tall glass with a wide opening, allowing the beer’s aroma to funnel straight to the nose. This golden wheat ale is also a great accompaniment to casual and fine dining.
Sold exclusively on draught in on-premise accounts, contemporary adults who visit bars, taverns, pubs and restaurants this spring will be greeted by the beer’s eye-catching tap marker – a brightly colored, sunglasses-wearing orange that sports a spiked-wheat hairstyle.
Brewed at Anheuser-Busch’s Fort Collins, Colo., brewery, Spring Heat Spiced Wheat contains 5.2 percent alcohol by volume (ABV) and is the third specialty beer in Anheuser-Busch’s series of successful seasonal draughts, following Jack’s Pumpkin Spice Ale and Winter’s Bourbon Cask Ale.
Based in St. Louis, Anheuser-Busch is the leading American brewer holding 50 percent of the U.S. beer market. The company brews the world’s largest-selling beers, Budweiser and Bud Light. Anheuser-Busch also holds a 50 percent share in Grupo Modelo, Mexico’s leading brewer, and a 27 percent share in Tsingtao, the No. 1 brewer in China. The company is one of the largest theme park operators in the United States, is a major manufacturer of aluminum cans and is America’s top recycler of aluminum cans.
http://www.anheuser-busch.com/news/springheatspicedwheat_022706.htm
