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    Alternative proteins that meet healthy lifestyle trends

    24 October 2017 In recent years, most of the top health claims have increased within all food & beverage launches tracked, catering to the demand for health related market segments. Clean label (e.g. no additives, organic and natural) and free from (gluten free) lead as key health claims. Alternative proteins applications and innovation is emerging strongly, driven by free from and clean & clear label trends.