IFT First 2025 live: Cargill on leveraging insights to “meet consumers where they are” and guide NPD
18 Jul 2025 | Cargill
We catch up with Keith Albright, senior consumer insights manager for the North America team at Cargill, who details how the company’s proprietary research influences product reformulations and innovation for its customers. He tells us that mindful eating is continuing to gain ground as a macro trend and is informed by healthy ageing practices.
