Name: IFT First 2025: GNT USA tackles F&B color challenges amid regulatory pressures
Uploaded: 2025-07-17T00:00:00+00:00
Duration: 4 min 25 s
Description: As natural color demands rise, Alice Lee, technical marketing manager at GNT USA, spoke to us about the role of color in food perception amid shifting FD&C regulations. She emphasized the need for continuous innovation to improve plant-based color performance against an evolving regulatory landscape which has recently seen bans across certain food dyes.

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IFT First 2025: GNT ...

IFT First 2025: GNT USA tackles F&B color challenges amid regulatory pressures

17 Jul 2025 | GNT USA

As natural color demands rise, Alice Lee, technical marketing manager at GNT USA, spoke to us about the role of color in food perception amid shifting FD&C regulations. She emphasized the need for continuous innovation to improve plant-based color performance against an evolving regulatory landscape which has recently seen bans across certain food dyes.

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