Tech demo: Givaudan’s aroma synthesizer and algorithms slash flavor development time
05 Oct 2023 | Givaudan
Now in its fourth generation, Givaudan’s Virtual Aroma Synthesizer (VAS) can help customers attain nearly finished flavors in a matter of hours rather than weeks or months. Santiago Vega, VP of marketing for Givaudan North America, explains how the technology is bringing products to market faster. Kim Juelg, principal flavorist and co-creation technical manager, demonstrates how the VAS works at IFT FIRST 2023 in Chicago, US.
