Progress in mainstreaming organic products
10 May 2018 | Organic Trade Board
“We want to drive that emotional connection with organic, so working with the certifiers – soil association and OF&G, but also brands and producers to deliver those key emotive messages to help consumers understand why organic is relevant to them in this day and age and how they can simply and easily access organic foods,” Aileen Nicol, Campaign Manager for the Organic Trade Board tells FoodIngredientsFirst during Natural and Organic Products Show 2018 in London.
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