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This is Elizabeth Kenward.
I'm at HIE Frankfurt 2016.
I'm with Stefan Lander, who is the vice president of consumer goods for Omnia.
So Stefan, can you tell me a little bit about what you're presenting at this year's?
Yes, Omnia has two businesses we are following two business routes.
On one side, we are one of the biggest calcium carbonate manufacturers.
On the other side, Omnia is one of the global leading distributing companies for additives, specialties in chemicals.
On this year's HI we are presenting several concepts which are based on our natural type of products, our own produced products based on calcium carbonate, so we are offering natural calcium carbonate for various applications in combination with, for example.
We have developed a bone health.
Of calcium carbonate.
And recipient for the nutraceutical industry developed from as as vitamins D3 and K2.
We have in our distribution.
So in combination, actually this is one of the best solutions you could currently have for bone health.
And how do some of these ingredients meet today's consumer trends?
The consumer trend is basically going exactly in that way, so consumer trends are bone health is one of the things.
Very much considered.
We would see that with children, we would see that with middle-aged women.
We know about the problems of The osteoporosis problem is what we see, and this is something that we can address with our products, with our combination of the ingredients we have and the products we produce ourselves.
Fantastic.
And how about in beverages?
What kind of what kind of solutions are you offering to consumers?
Beverages we New developments on the dairy alternative drinks where we see the necessity to have calcium in that because most of the time manufacturers would like to mimic cow's milk with the calcium content, so we are the ones who could supply calcium carbonate as a natural source of calcium into those drinks, and we have developed specific grades with a specific morphology to meet the demands of less sedimentation.
On the mouth, so it should not be recognized actually once the product is in a drink.
It should not be sensorically recognized, and this is what we can achieve with our technology.
We are actually milling products extremely fine down to 2 microns to be able.
To have a substantial calcium claim in a beverage.
But in the same way have a positive sensory evaluation of the product, so that is what we can achieve with our technology and how do these kind of things differ.
Applications and ingredients that are already on the market.
There are applications on the market.
We see that with oat drinks, we see that with almond drinks, we see that with soy drinks.
They are enriched with calcium carbonate.
An ongoing trend.
What we have seen in addition is that even the dairy industry, so the cow's milk industry, is interested to have additional calcium claims, even though milk contains calcium.
They are interested to have a claim like double the calcium content, something like this, which is already since many years a trend in Asia.
We see that now coming to Europe.
Something we are addressing with our products.
What has the response been so far today?
The response is very nice, especially because of the natural source.
So in addition to the sensorical properties, what we have is this natural game we could do.
Ingredients so we are sourcing this really natural.
We only have a physical treatment of those ingredients and that's why we Purely natural calcium carbonate.
Brilliant, thank you very much.
Thank you.













