Healthy Hedonism: Exberry by GNT unveils Color Cookbook for Gen Z-centric F&B
26 Apr 2023 | EXBERRY by GNT
Departing from its annual “color of the year” tradition, Exberry by GNT showcased three color palettes tapping into Gen Z consumers, who live and breathe everything digital. The company interviewed online influencers and worked with a UK research agency to develop the color concepts. Maartje Hendrickx, market development manager at GNT, shares the findings compiled in Issue 1 of the Color Cookbook, a new guide to inspire food developers.
