Zac Posen Unveils New Bottle Design for Ecco Domani Pinot Grigio in Time for Summer Celebrations
12 July 2016 --- Celebrated designer Zac Posen brings runway glamour to the table with the debut of his 2nd Limited Edition bottle for Ecco Domani, America's favorite Italian Pinot Grigio.
Admired by fans of fashion and style everywhere, Posen's iconic creations have graced international fashion pages and thrilled Hollywood red carpets for over a decade. In creating the bottle, Posen adapted a print taken directly from his runway collection and designed it to gently cascade down the bottle as softly as the chiffon upon which it was originally printed. "Summer is the time to make the most of your gatherings no matter how small or informal, so I created a design that inspired celebration in everyday activity," Posen said. "The festive specks of color in the Confetti Degradé print, seen three dimensionally though the bottle, evoke the same traces of citrus and floral undertones characteristic of Ecco Domani Pinot Grigio and entice you to open the bottle at every occasion."
The shared history of Zac Posen and Ecco Domani dates back to 2002 when the designer received the inaugural Ecco Domani Fashion Foundation Award, a sponsorship that helped stage his first runway show and began a unique connection between both brands. In 2015, Ecco Domani enlisted Posen to create the wine's first-ever designer label, which resulted in huge success and made it the fastest selling Pinot Grigio on the market last summer. As Ecco Domani celebrates its 20th Anniversary, both brands are eager to present Posen's latest creation.
"Zac Posen is the perfect partner to capture the spirit of Ecco Domani's Pinot Grigio. Whether he is designing a gown, dressing a table for dinner, or redesigning a wine bottle, Zac brings incomparable style to all that he does," said Courtney O'Brien, Director of Marketing, Ecco Domani. "This season, as wine enthusiasts and summer entertainers look to a crisp and refreshing Pinot Grigio to upgrade everyday occasions, Zac's iconic design will add glamour to even the most fashionably set tables."
