Refreshing New Flavors for Sport Beans Jelly Beans From Jelly Belly
The popular acceptance of the Sport Beans jelly beans by cyclists, triathletes, marathon runners and fitness buffs prompted the company to expand the Sport Beans jelly beans line earlier than expected.
Each of the four flavors of Sport Beans is packaged in single serving 1-oz. packets for portable power before, during or after exercise. The variety provided by four flavors allows athletes to select a favorite or to enjoy the range, escaping taste monotony.
Scientifically formulated for sports performance, the new energy product provides carbohydrates for energy, electrolytes to maintain hydration and vitamins to replenish nutrients lost through sweat. Sport Beans contain 25 grams of carbohydrates, electrolytes, plus 10 percent of the daily value (DV) of Vitamin C, thiamin, riboflavin and niacin. The two new flavors and the original duo were recently reformulated to include three B vitamins to promote metabolism of fats and carbohydrates and to replace nutrients.
Each packet of Sport Beans jelly beans has a consumer information guide with tips on how to use Sport Beans and often asked questions. In addition the company announced primary sponsorship of National Triathlon Training Camps (NTTC) and Jelly Belly Pro Cycling Team.
