20 Jan 2023 --- The Chinese Lunar New Year is predicted to be a year of hope. In F&B, brands have unveiled a slurry of launches that celebrate the festivities, including bubble tea, corn snacks and confections that nod to the Year of the Rabbit. Among the most celebrated and festive holidays in Asian culture, Lunar New Year (January 22 - February 9) brings family members and loved ones together to usher out the old and honor new beginnings through traditions that symbolize luck and fortune.
