Inertia Beverage Group launches ten new on-line winery stores
250 brands now using IBG's Rethink Engine consumer-direct software.
27/03/06 Inertia Beverage Group (IBG) announced the launch of ten new wineries using its web-based REthink Engine consumer-direct software. This brings the number of brands using the company's REthink Engine to 250.
The ten newly launched winery websites using IBG's REthink Engine are August Briggs, Dutcher Crossing, Fritz Winery, Fort Ross Vineyard and Winery, Green Truck, Londer Vineyards, Matthiasson, St. Helena Road Winery, Sonoma-Cutrer and Thirteen Appellations.
IBG's REthink Engine allows wineries to seamlessly integrate their online sales efforts, order processing, inventory management, wine club management, credit card processing, customer support and more. A web-based software platform, the REthink Engine takes wineries to the next level of online customer sales and service without any in-house hardware or software upgrades. Its unique design gives wineries the ability to manage their online content and store offerings as well as customer communications without a background in technology or website design.
Inertia Beverage Group was founded in 2002 by a group of wine industry professionals and technology innovators and veterans with the goal of revolutionizing the direct sales channel and helping the wine industry sell smarter.
