FACT Foods and Bianca Pasta to launch new line of fresh pastas and sauces
The new line of high-fiber, carbohydrate-conscious fresh pastas and sauces would be launched under the Atkins Quick Quisine(R) label.
24/02/05 FACT Corporation, an emerging nutrition solutions company, has announced the Northeastern U.S. retail launch of a new line of high-fiber, carbohydrate-conscious fresh pastas and sauces for the second week of March 2005 under the Atkins Quick Quisine(R) label.
The product line incorporates proprietary premixes and sauce formulations specifically developed by FACT technologists for Bianca Pasta Inc., a regional fresh pasta manufacturer that has licensed the popular Atkins Quick Quisine(R) label.
The new fresh pastas will first be available at fine New York retailers including Key Food Stores Cooperative, King's Super Markets, Zabar's and Gourmet Garage. Expansion to other Northeast retailers is anticipated for April and May, with a goal of national distribution late in 2005.
Available varieties will initially include Four Cheese Tortellini and Ravioli, Chicken Parmigiana Tortellini and Ravioli and Beef Tortellini and Ravioli, as well as four complimentary sauces: Roasted Garlic Marinara, Italian-Style Meat Sauce, Vodka Sauce and Pesto. It is anticipated that individual retailers will carry a selection from the complete product line.
New York-based, family-owned Bianca Pasta Inc. is a regional fresh pasta manufacturer specializing in private labelling for major East Coast retailers, including Wegman's, King's and Giant Foods. Bianca products include stuffed pastas of all varieties, cut pastas, grilled flat breads, and custom pasta sauces.
Products made by Atkins Nutritionals, Inc. (ANI), the original experts on the low-carb lifestyle, are formulated to provide a wide range of health benefits, good taste and convenience. Atkins products span a number of food categories including nutrition bars, shakes, breakfast foods and indulgent treats. Atkins products are ideal for anyone interested in the benefits of a controlled-carbohydrate nutritional approach or who is looking for healthier alternatives to so-called nutrition products that are actually full of added sugars and trans fats. Atkins flagship Advantage(TM) nutrition bars are the top sellers in the nutrition bar category, and are packed with protein, fiber and vitamins and minerals without added sugars or trans fats. In 2004, ANI introduced the "Net Atkins Count" based on a patent-pending clinical method for determining the impact of a single serving on an individual's blood sugar level, thus providing the most accurate net carb gram count of any product on the market.
FACT Corporation develops, licenses and markets proprietary nutrition solutions through its wholly-owned subsidiaries, Food & Culinary Technology Group Inc. and FACT Products Inc. The FACT companies serve clients who manufacture, distribute and market functional food products through a variety of conventional and alternative distribution channels, including branded and private-label retail opportunities, as well as food-service and specialty markets.
