Chr. Hansen Meets the Health Trend

14/06/07 At IFT 2007 in Chicago, Chr. Hansen presents a wide variety of innovative and natural ingredient solutions that cater to the global health and wellness trend.

Natural and healthy are keywords for Chr. Hansen’s constant innovation and development of new products. The latest developments to meet the health and wellness trend include sweetness enhancers, natural cure system for meat products and mouth feel enhancers.

“We have launched a wealth of new, good-for-you products including probiotics, cultures for low fat dairy products, and antioxidant-containing natural colors for a large assortment of applications. We are really looking forward to introducing solutions that suit factors as wide as consumer tastes, shelf life requirements, as well as production methods, “says Marilyn Stieve, Director of Marketing, Dairy Flavors, Chr. Hansen US.

At the National IFT Show, Chr. Hansen will be showcasing:

• A full range of natural colors and flavors
• Natural cure system for meat products
• Sweetness enhancers for reduced sugar systems
• Clean label and natural dairy flavors including mouth feel enhancers
• Probiotics – see also www.chr-hansen.com/probiotics

“We see that consumers want healthy food that is both tasty and convenient – with no room for compromise, and we are geared to meet this increasing demand for products that support personal well-being and comfort,” Marilyn concludes.
 
You will find us at Booth #1527, McCormick Place, Chicago.

For further information, please contact:

Marilyn Stieve, Marketing Director, Chr. Hansen.
Phone: 1-800-558-0802.
E-mail: Marilyn.Stieve@chr-hansen-us.com