Breyers introduces first light ice creams for use as part of a low-carbohydrate diet
Have half the fat, 40 percent fewer calories than regular ice cream* and 4g net carbs.
25/01/2005 Breyers ice cream has introduced the first light ice cream products for use as part of a low-carbohydrate diet. Breyers® CarbSmart(TM) Light Vanilla Fudge Sundae and Breyers® CarbSmart(TM) Light Chocolate Peanut Butter have half the fat, 40 percent fewer calories than regular ice cream* and 4g net carbs (per half-cup serving).
The new light flavors join Breyers® line of CarbSmart(TM) ice cream products first introduced in late 2003 and expanded last year. Although low- carb diets may have peaked, carbohydrate awareness is here to stay. Since their introduction, Breyers® CarbSmart(TM) ice cream products quickly became best-sellers throughout 2004 with four flavors among the top 10 new packaged ice cream.
New Breyers® CarbSmart(TM) Light Vanilla Fudge Sundae pairs vanilla ice cream with crunchy chocolate-covered peanuts and a satisfying fudge swirl. Chocoholics can enjoy Breyers® CarbSmart(TM) Light Chocolate Peanut Butter, which combines chocolate ice cream with a thick peanut butter swirl.
New Breyers® CarbSmart(TM) Light products will be sold in supermarkets beginning in early February. A 1.75 quart container has a suggested retail price of $5.09.
Good Humor-Breyers Ice Cream, headquartered in Green Bay, Wis., is among the largest manufacturers and marketers of branded packaged ice cream and frozen novelties in the U.S. In the U.S., the company operates six manufacturing facilities and employs 2,400 people. Its well-known brands include Breyers® Ice Cream, Popsicle®, Good Humor® and Klondike®. Good Humor-Breyers is an operating unit of Unilever.
Unilever, one of the world`s largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life.
