29 Oct 2019 --- Aldi has introduced a new traceability program across its premium Specially Selected Aberdeen Angus Scotch beef range, which allows the supermarket to match cuts of meat with the animal of origin, guaranteeing full traceability. Dubbed DNA Traceback, the initiative works with the supply chain to allow the discount retailer to trace every piece of Specially Selected Aberdeen Angus Scotch beef back to the animal by matching the DNA of the beef product to the animal. This boost in traceability comes amid rising consumer demands for food transparency.
