18 Mar 2019 --- Tyson Fresh Meats, the beef and pork subsidiary of Tyson Foods, Inc. has joined forces with IdentiGEN to use DNA technology to trace beef back to the individual animal of origin. The DNA TraceBack system is a tool to trace the cattle raised for Tyson’s Open Prairie Natural Angus Beef, proving exactly where the premium cuts of beef come from. This boost in traceability comes amid rising consumer demands for food transparency. While the technology is only being used for beef initially, the company is also exploring the use of DNA technology in other parts of its meat business.