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The Launch of an Innovative Natural Preservative System

20 Jul 2017 | Naturex

Naturex has developed two natural and taste-free antimicrobial ingredients for the prevention of spoilage in meat products: Cleanatis M1, a patent-pending  combination of rosemary and citrus extract formulated to help inhibit the growth of Listeria; Cleanatis M2 helps inhibit Salmonella growth. The test results demonstrate that it is now possible reconcile naturalness and effective shelf life management to create natural antimicrobials for meat products that do not impair flavor or appearance. This means that, at long last, meat processors can adopt natural antimicrobials in the knowledge that consumer safety is assured and product quality maintained. Furthermore, they can now ride the clean label trend and ensure their products are in tune with today’s shopper preferences.

Warriors of the IFT in Las Vegas, and I'm here with Catherine Bayard from Naturx, and Naturx are launching their Clinati product here at the show, which is a new preservative for meat.

Catherine, can you explain a bit about this product and how it can be used?

Yeah, yeah, thank you.

This product is a result of a long-term program at Naturx.

We are working on several botanical extracts that we screen, more than 2200.

And we selected the most relevant extract in terms of preservation to make a synergistic blend.

So we have two new products that are launched today at Clinatis M1 and Clinatis M2.

These products are for me.

So we have the first, that is Clinatis M1.

It is a blend between.

Extract and citrus extract.

It's a synergistic blend that means that both components have interaction and provide enhanced efficacy against Listeria when added into meat, so it can be declared as a natural flavor or as rosemary and citrus extract.

So it is really a new product that will help.

Our customers or meat processors to balance the need from clean labor, naturalness, -being from their consumers, and also to really ensure food safety in their products because we know that for them this is a really a key challenge.

What type of meat products is it suitable for and does it have any other application potential?

So it is suitable for Most of the kinds of meat we have tested it in ground beef, mainly in a model that is recognized by external laboratories, but we also have tested it in fresh salmon because we know that in fresh smoked salmon they can have issues with Listeria and it works very also and also in pork sausage.

So with that we assume that this blend can be used in a lot of meat applications.

They need to be tested because a lot of parameters like environment, temperature process can have an impact, but it is really important to know that the components are really active and should work in any kind of meat product.

This product is just being launched in the US.

Is it going to be available on other markets too?

For the moment it is only for the US market.

It will be launched in Europe in the second semester.

And then we'll see.

OK, Catherine, thank you very much.

Thank you.

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