The launch of a new butter alternative solution – Vandemoortele
05 Jan 2018 | Vandemoortele
Of the FIA in Frankfurt.
I'm here with Carol Piron from Vander Mortla, and the company is highlighting their Baker's Pure Gold solution, which is an alternative to butter for for pastry applications.
Exactly.
What, what is the trend from this regard and how does your new ingredient meet this demand?
In fact, we launched Baker's Pure Gold earlier.
This year and we see that in fact butter prices have risen really high this year, so we thought, let's work on an alternative which is equally in taste.
So we worked on this for a couple of years and we launched Big Pure Gold.
It's the best butter alternative on the market.
What's it based on?
It's mainly based on vegetable oils and fats and a part of butter.
The unique part about the product is that the melting profile of our product is exactly like butter, and so is the mouthfeel and the taste profile.
OK, you have several applications here.
Maybe you can show me a little bit of what our butter alternative, you can make all sorts of bakery products going from viennoisserie to apple turnovers to other types of pastry, cookies, biscuits.
Palmier, but you can also use it for other applications where butter is used.
Is it quite easy to apply when it comes to this?
It's very easy.
You can just switch when you use butter today.
You can just switch one on one towards our product and you will not notice any difference in taste, but you will feel it in your budget because our product has 30% lower cost butter prices are stabilizing somewhat more, but what do you think is the outlook at the moment?
Butter, of course, now it is coming down, but I think it will remain a raw material that keeps on fluctuating.
So there might be periods when it's a bit lower, but there will also be periods where it peaks again, so our product is much more stable.
Thank you.
OK, thank you.
