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FiE 2024: Natural va...

FiE 2024: Natural vanillin fills gaps for clean label flavor amid vanilla bean instability

17 Dec 2024 | Syensqo

Vanillin is a potent ingredient to mask off-notes or bitterness in nutritional foods or improve the flavor of baked goods. However, it can only address a small portion of the world’s demand for vanilla flavor. Maud Joassard, marketing manager at Syensqo, shares how vanillin from rice bran oil can respond to consumer desire for clean label products while addressing vanilla beans’ market volatility.

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