Willy Wonka Breaks New Ground With His Most Outrageous Invention Ever: Introducing WonkaZoid

16/11/06 While the world waits, Willy Wonka creates! Willy Wonka unveils WonkaZoid, the ultimate combination of the two things tweens love most, candy and video games. The portable, affordable, colorful gadget keeps tweens entertained anytime, anywhere. WonkaZoid is a hand-held, refillable candy dispenser with a fun, one-of-a-kind video game that features Wonka-rific characters. Each WonkaZoid comes with a full pack of WONKA candy. The introductory series of WonkaZoid includes four varieties to collect and play: Grape Strawberry NERDS comes with the NERDS Hockey game, starring the Oompa Loompas; new Sour NERDS is partnered with the NERDS Freeze Tag game; SWEETARTS is teamed up with the SweeTarts Oompa Candy Flip game; and SWEETARTS Shockers is tied to the ever-challenging SweeTarts Shockers Shockball Showdown game.

"Only the most original, innovative products come from the wacky world of Wonka," said Tricia Bowles, Manager, Public Relations, Nestle Confections & Snacks. "Marrying popular WONKA candy brands with video gaming represents the next level of imagination. It's the kind of 'gotta-have-it' fun that could only come from Wonka."

Collect, Eat & Play

This holiday launch is the first of what will be an ongoing line of collectible WonkaZoid dispensers, available year-round, in shocking colors and interesting shapes. "Each series will feature a number of new and different WonkaZoid dispensers equipped with Wonka-exclusive video games," said Bowles. "This is just a glimpse of what's to come."

Trick-Out Your WonkaZoid

WonkaZoid comes in a variety of eye-popping colors. Also included are bold, graphic stickers tweens can use to customize (or skin) their WonkaZoid, making it uniquely theirs. As an added bonus, a promotional bar code is included on the back of each WonkaZoid, allowing tweens special discounts at select retailers.

Beginning mid-November 2006, all four varieties of WonkaZoid will be available for a suggested retail price of $4.99 - $6.99 at retailers nationwide and on Amazon.com. To learn more about Wonka's latest inventions, visit the wacky world of Wonka online at http://www.Wonka.com.

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