Sweet Green Fields becomes largest producer of Non-GMO Project verified stevia

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01 Aug 2017 --- Sweet Green Fields (SGF), one of the largest, fully integrated global stevia ingredient companies, has achieved non-GMO project verification for 28 of its stevia ingredients, making it the largest producer of non-GMO project verified stevia ingredients. The non-GMO project is one of the most trusted third-party verifications for non-GMO food and products in North America.

In order to deliver on the increased demands for innovative non-nutritive sweetening solutions, Sweet Green Fields recently announced a partnership with Tate & Lyle, a leading global provider of specialty food ingredients and solutions. This new partnership provides manufacturers with not only more sweetening solutions to choose from, but also Tate & Lyle’s decades of sweetener formulation expertise.

“We are delighted that Sweet Green Fields has received Non-GMO project verified status for their stevia ingredients,” says Abigail Storms, Vice President, Platform Management, Sweeteners, Tate & Lyle. “We continue to work closely with that organization to ensure we can offer manufacturers a wide range of solutions to meet consumer demand for cleaner labels and extraordinary taste in food and beverages.”

Shasha Yu, Marketing Director at Sweet Green Fields tells FoodIngredientsFirst: “In spring, Sweet Green Fields acquired an extraction facility in Zhe Jiang province of China. The new addition will significantly increase our production capacity from Q3 of 2017, to meet the surging demand of stevia, especially the increased demand of our premium stevia products that we forecast after Tate & Lyle became our global partner from April.”

Will stevia continue to rise above all the other natural sweeteners? “Stevia has the highest consumer awareness among natural non-nutritive sweeteners,” explains Yu. “The taste has been improved and is gaining more acceptance as the technologies quickly evolve  in recent years. Unlike other natural sweeteners in this phase, scalability is not considered as a challenge for stevia, which will allow it to continue to be a rising star, because of its outstanding commercial value.” 

“The partnership with Tate & Lyle has definitely solidified a presence in the sweeteners market. It has also allowed us to expand our reach and serve our customers with innovative natural stevia sweetener solutions, by combining our stevia knowledge with Tate & Lyle’s application expertise and global sales network,” Yu adds. 
 
Greener Choices, the Food Safety and Sustainability Center at Consumer Reports, categorizes the Non-GMO Project Verified seal as “a highly meaningful label for consumers wishing to avoid GMO-derived ingredients in the foods they buy.” Since 2010, the Product Verification Program has grown steadily, now representing more than 43,000 products and more than US$19.2 billion in sales. Sweet Green Fields’ verified products are in compliance with the organization’s rigorous standards, which include ongoing testing of GMO risk ingredients, facility inspections and annual audits to ensure every input in the supply chain meets the highest quality standards for non-GMO products.
 
“Sweet Green Fields is committed to delivering innovative sweetening solutions that inspire and meet all types of lifestyles and health objectives,” says Mel Jackson, Chief Science Officer, Sweet Green Fields. “Receiving verification allows us to provide food and beverage manufacturers with more sweetening solutions to deliver on increasing consumer demand for non-GMO products.”
 
The Non-GMO Project Verified products include Sweet Green Fields Optimizer Stevia range, Intesse and Omega Stevia along with its standard offerings of purified Rebaudiside A products and the Greenesse Stevia SG95 range.
 
By Elizabeth Green

To contact our editorial team please email us at editorial@cnsmedia.com

Sweet Green Fields

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Sweet Green Fields is one of the leading global innovators of stevia leaf extracts. Sweet Green Fields’ focus on innovation began in 1999 with the creation of improved stevia varieties through an extensive plant breeding program. This early establishment of proprietary stevia leaf has enabled Sweet Green Fields’ commitment to its “taste the extraordinary” program, pursuing the goal of creating the most sugar-like taste from stevia leaf. SGF’s broad product portfolio of stevia extracts meets customer’s demand from all consumer perspectives: taste, low or zero calorie, cost and sustainability. 

Developed for low to medium sugar replacement use, Optimizer Stevia™ successfully enables food and beverage manufacturers to create better tasting, more soluble and less expensive stevia-based formulations than RA95 - RA100.

- Optimizer Stevia™ is a series of proprietary steviol glycosides blends (minimum glycoside level of 95%) extracted directly from stevia leaves. Compared to RA97, the Optimizer Stevia™ group affords up to 20% in cost-in-use savings. 

- Optimizer Stevia™ carries a superior taste profile. In a series of sensory studies using beverages with medium sugar reduction (ranging from 2 to 6 Brix) from Optimizer Stevia™, the results showed that Optimizer delivers a very clean taste, without any bitterness and lingering aftertaste, an issue that accompanies use of RA95- RA100. 

- Optimizer Stevia™ is more soluble. Optimizer Stevia™ 3.10 is proven to be stable in solutions even when the use exceeds 10% of total weight, making it suitable for syrup and concentrate manufacturing.

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