SMIRNOFF Presents Three Sorbet-Inspired Flavored Vodka Specialties To Stimulate The Tastebuds, But Not The Waistline
12 Mar 2013 --- Putting a spin on the flavored vodka category, SMIRNOFF Vodka is making a splash with a new-to-market delicious, reduced calorie line of vodka specialties, infused with natural flavors: SMIRNOFF Sorbet Light. SMIRNOFF Sorbet Light ups the ante with three fresh flavors inspired by the sweet, icy and light taste of sorbet. This new line of vodka specialties is 78 calories per 1.5 oz. serving and creates scrumptious, light-tasting cocktails.
Beginning with SMIRNOFF No. 21 Vodka, the world's best-selling vodka, SMIRNOFF Sorbet Light is infused with the natural flavoring of fresh-tasting berries, tart pomegranates, luscious mangos, juicy passion fruits and zesty lemons creating three unique, reduced calorie vodka specialties: SMIRNOFF Sorbet Light Raspberry Pomegranate, SMIRNOFF Sorbet Light Mango Passion Fruit and SMIRNOFF Sorbet Light Lemon. With this brilliantly delicious and guilt-free line up, the best way to enjoy SMIRNOFF Sorbet Light is in good company and of course, responsibly.
"SMIRNOFF Sorbet Light is the next flavor experience for those women who strive to lead a balanced lifestyle, but never at the expense of delicious cocktails," said Sandhya Padmanabhan, Brand Manager for SMIRNOFF. "Today's multifaceted woman inspired SMIRNOFF to think differently and create a product that would make guilt free, delectable drinks that truly embody the refreshingly light taste of sorbet."
SMIRNOFF Sorbet Light breaks the mold of traditional flavored vodkas by offering an incredibly tasty reduced calorie spirit that has 25% fewer calories than the leading dessert-inspired flavored vodkas. SMIRNOFF Sorbet Light delivers refreshing flavors and lighter tasting cocktails that don't taste like they are a sacrifice.
Experience the deliciously light and fresh taste that SMIRNOFF Sorbet Light brings to cocktails with a cocktail recipe for any summer occasion. From jasmine tea, coconut water and fresh-tasting juices to mint, cilantro and ginger, these flavors pair perfectly with an array of mixers and fresh ingredients to inspire endless drink creations. Try the SMIRNOFF Sorbet Light Berry Cosmo when opening your night to the unexpected; the SMIRNOFF Sorbet Light Tropical Martini for those much needed nights in; and SMIRNOFF Sorbet Light Lemon Pomegranate Punch while going big at brunch.
SMIRNOFF Sorbet Light Raspberry Pomegranate, SMIRNOFF Sorbet Light Mango Passion Fruit and SMIRNOFF Sorbet Light Lemon are now available for consumers of legal drinking age at liquor and grocery stores nationwide for a suggested retail price of $15.99 for a 750mL bottle.
