Simply Orange Juice Company Expands Offerings to Include Simply Apple and Simply Grapefruit
Simply Apple and Simply Grapefruit are 100 percent not-from-concentrate juices that offer consumers a delicious way to enjoy natural fruit goodness. Both are packaged in a unique, handsome 59 fl. oz. clear carafe.
01/11/07 The Simply Orange Juice Company announced that two new premium juices are joining the Simply family -- Simply Apple and Simply Grapefruit. Simply Apple and Simply Grapefruit are 100 percent not-from-concentrate juices that offer consumers a delicious way to enjoy natural fruit goodness. Both are packaged in a unique, handsome 59 fl. oz. clear carafe.
"Consumers love our great-tasting, premium, not-from-concentrate juices and lemonade and limeade," said Ashley Schmidt, senior brand manager for Simply Orange.
"Simply Apple and Simply Grapefruit now offer consumers two great new ways to enjoy the refreshment of the Simply brand portfolio any time of day. Like the other Simply products, they're 'simply delicious'."
Simply Apple features a unique crisp apple taste and is the only chilled pure-pressed apple juice available in supermarkets nationwide. Simply Apple provides a fresh apple taste in every sip, contains no artificial flavors or colors and is never sweetened or concentrated. Each cup (8 fl. oz. serving) of Simply Apple is equal to two servings of fruit1.
Simply Grapefruit was created for citrus lovers by citrus experts. Simply Grapefruit is made from a harmonious blend of grapefruit varieties and is a perfect balance of sweet and tart. The result: a chilled, 100 percent not-from-concentrate premium grapefruit juice unlike any other.
In just over three years, the Simply brand portfolio has flourished by offering consumers premium, not-from-concentrate juices and lemonades and limeades with a fresh fruit taste. The Simply family of products is available at supermarkets and other retailers nationwide.