Pernod Ricard Launches The Glenlivet Founder’s Reserve

24 Sep 2015 --- New York, NY – The Glenlivet re-introduces the world to its founder, George Smith, with the US release of Founder’s Reserve, a new, permanent benchmark expression in the brand’s core range. Founder’s Reserve is the ultimate tribute to George Smith’s original vision to craft the definitive, smooth single malt whisky: the single malt known as the original standard setter.

To truly celebrate the spirit of George Smith’s vision, The Glenlivet Founder’s Reserve has been created using the time-honored distillation methods that he introduced almost 200 years ago. In the early 1800’s the whisky category was produced without age statements, and distillers like Smith selected the liquid from a variety of aged casks. The Glenlivet Founder’s Reserve replicates this freedom of choice.

“Founder’s Reserve is the ultimate tribute to George Smith, while also remaining true to the quality that Scotch-lovers expect from The Glenlivet,” said Laurent Cutier, Director of Scotch Portfolio at Pernod Ricard USA. “We are very proud to introduce this new expression and celebrate the man who pioneered our vision as being a brand that is the original standard setter in the single malt category and beyond.”

With George Smith’s original vision in mind, current Master Distiller Alan Winchester has chosen aged oak casks and American first-fill oak casks in the process of making The Glenlivet Founder’s Reserve. Selective use of these unique casks helped provide a smooth, creamy sweetness that mingles pleasantly with the subtle flavors and complex fruity tones already present in this one-of-a-kind single malt.

Made with water from the same crystal-clear mountain streams, in the same cold, pure airs of Glenlivet, The Glenlivet Founder’s Reserve is as smooth and fruity as the whisky that first ran from the original copper pot stills back in 1824. To add a taste of innovation to the flavor of this expression, the result is an exceptionally well-balanced and smooth single malt. To the nose there are delicate aromas of citrus fruit, and the palate is sweet, with notes of oranges and pears, and hints of toffee apples and candy. The long, creamy, smooth finish makes this a deliciously satisfying dram.

The Glenlivet Founder’s Reserve can be enjoyed neat, with either a splash of water or an ice cube added to taste. The Glenlivet is proud to introduce its first-ever branded cocktails, featuring Founder’s Reserve, setting a new standard for the single malt scotch category.

Speyside Spritzer

1 ½ parts The Glenlivet Founder’s Reserve

½ part simple syrup

½ part lemon juice

Build in a Collins over ice and top with Prosecco. Garnish with lemon slice and mint sprig (optional).

1824

1 ½ parts The Glenlivet Founder’s Reserve

1 part Lillet Blanc or Cocchi Americano

Dash of orange and Angostura bitters

Serve in a highball glass, over ice topped with soda and garnished with an orange twist.

River Livet

1 ½ parts The Glenlivet Founder’s Reserve

1 part fresh grapefruit juice

¼ part fresh lemon juice

½ part honey syrup

3-4 raspberries

Muddle raspberries and honey syrup together in a shaker tin. Combine remaining ingredients and shake with ice. Fine strain into a chilled cocktail glass and garnish with a fresh raspberry.

The Glenlivet Founder’s Reserve will be available at selected retailers at a suggested price of $44.99.

Enjoy Our Quality Responsibly.

The Glenlivet Founder's Reserve Single Malt Scotch Whisky. 40% Alc./Vol. (80 Proof). 2015 Imported by The Glenlivet Distilling Company, Purchase, NY

About Pernod Ricard USA

Pernod Ricard USA is the premium spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA, which employs a workforce of nearly 19,000 people worldwide and is listed on the NYSE Euronext exchange (Ticker: RI).

The company’s leading spirits and wines include such prestigious brands as Absolut Vodka, Chivas Regal Scotch Whisky, The Glenlivet Single Malt Scotch Whisky, Jameson Irish Whiskey, Malibu, Kahlúa Liqueur, Beefeater Gin, Plymouth Gin, Seagram’s Extra Dry Gin, Martell Cognac, Hiram Walker Liqueurs, Pernod, Ricard and Avión Tequila; such superior wines as Jacob’s Creek, Kenwood Vineyards and Brancott Estate; and such exquisite champagnes and sparkling wines as Perrier-Jouët Champagne, G.H. Mumm Champagne and Mumm Napa sparkling wines.

Pernod Ricard USA is based in New York, New York, and has roughly 850 employees across the country. Pernod Ricard USA urges all adults to consume its products responsibly and has an active campaign to promote responsible drinking. For more information on this, please visit: www.acceptresponsibility.org.