Paul Smith Designs Evian Bottle for Christmas Season
The design gives a vibrant, young look to the Evian bottle for the Christmas party season to contrast with typically dark winter tones.
24 Sep 2009 --- Fashion designer Paul Smith has created a special edition bottle for Evian water that goes on sale next month. The design gives a vibrant, young look to the Evian bottle for the Christmas party season to contrast with typically dark winter tones. It pays homage to Smith's famous stripe design and captures the purity of Alpine mineral water with a chic design, Smith said.
"Youth is not just a question of age, it's also a question of attitude. When I started the designs, I wanted to use lovely, bright, fun colours as life is about living young, being youthful and enjoying yourself every day," said Smith. The bottle will available at Harvey Nichols and Selfridges from October and costs £3.99.
Destiny's Child singer Michelle Williams, Franz Ferdinand and the Kooks attended the launch event in London.