Palm Fruit Bioactives Conference to be Held Alongside Hi-Europe 2010

Following the success of a recently held Conference in Las Vegas, this one-day event entitled “Palm Fruit Bioactives: Science, Applications & Technical Advantages” aims to promote awareness on health benefits of oil palm fruit bioactives to EU countries.

Nov 4 2010 --- Carotech Inc. has announced that the Malaysian Palm Oil Council (MPOC) will organize a Palm Fruit Bioactives Conference in conjunction with the biggest health and natural ingredients event in Europe – Hi Europe / Ni in Madrid, Spain on November 17th, 2010.

Following the success of a recently held Conference in Las Vegas, this one-day event entitled “Palm Fruit Bioactives: Science, Applications & Technical Advantages” aims to promote awareness on health benefits of oil palm fruit bioactives to EU countries.

The palm fruit bioactives being highlighted are the palm tocotrienol complex, palm carotenoid complex and palm polyphenols.

The Conference will highlight important aspects of research, product innovation and applications of these palm fruit bioactives, specifically in dietary supplements, functional food and beverages as well as personal care products.

 “An increasing number of studies are showing that palm tocotrienol complex has significant health benefits, especially in its effect in protecting brain cells during stroke. In addition, companies are switching to palm carotenoid complex as a natural and nutritional food colorant and pro-vitamin A source. What is interesting is that palm carotenoid complex has the highest level of alpha-carotene (the more biologically potent form of carotene) in the market. Water soluble polyphenols from palm fruits have health benefits that can be delivered via functional beverages,” says Dr. Kalyana Sundram, Deputy CEO of MPOC, organizer of the Conference.

“This one day Palm Fruit Bioactives Conference will have 3 sessions dedicated to palm tocotrienol complex, carotenoid complex and palm polyphenols and will focus on market potential, application capability and formulation flexibility of these palm fruit bioactives. The response from our Conference recently held at Las Vegas was excellent and we had many participants, we are confident that all attendees will benefit greatly from this Conference as well.” Dr. Sundram added.

“Once again, we are proud to participate and provide assistance in organizing this Palm Fruit Bioactives Conference. The event is going to be very informative to manufacturers who are interested in using these unique palm fruit bioactives in their product formulations. Experts from various fields that have spent many years in researching and formulating with these palm bioactives will meet here to present. I would encourage formulators, technical personnel as well as product development personnel to come and learn about applications of our ingredients in formulating functional food & beverages, personal care products as well as other relevant applications,” says Dr. Sharon Ling, Vice President, Scientific Affairs, Sales and Marketing Europe, Carotech UK.

Carotech Inc. is exhibiting at Hi Europe at Booth No. R18. With new product innovation ideas, Carotech team will showcase a number of new ingredients such as the TocoBev 15% (powder and emulsion) for functional food and drinks application.