Oroweat Introduces New 100% Whole Grain & Honey Bread

03/12/07 With just two slices of Oroweat's new 100% Whole Grain & Honey bread, consumers can now get a full day's supply of whole grain health. It's like diet multi-tasking: two slices of Oroweat's latest bread and the USDA's daily recommended amount of whole grains is met.

"Oroweat has always been about health and innovation. We were one of the first pioneers to offer 100% Whole Wheat bread. This is one more example of 'bread perfected,' meeting a day's worth of whole grains in one sandwich," said Dan Larson, Oroweat Marketing Director. "We're constantly looking at ways to bring new ideas in nutrition and healthy eating options to our consumers, while providing great taste. We're very pleased to offer this special combination of both in Oroweat's new 100% Whole Grain & Honey."

That great taste comes from the added sweetness of honey and brown sugar, and the healthy whole grains are enhanced with six grams of fiber for each two-slice serving. The tasty nutrition of Oroweat 100% Whole Grain & Honey is also natural -- without any artificial colors, flavors or preservatives. This newest addition to the Oroweat Whole Grain line does not include High Fructose Corn Syrup.

The U.S. Department of Agriculture recommends that most adults consume at least 48 grams of whole grains a day. University studies show that a regular diet of whole grains can reduce the risk of cancer, heart disease, stroke and diabetes. Whole grains can also promote weight loss and improve digestive health.

Despite the numerous documented health benefits of whole grains, surveys show only one in ten Americans is consuming enough whole grains. Oroweat 100% Whole Grain & Honey provides a convenient way to adhere to this important health guideline.