NutraCea Signs Med-Chem to Distribute its Products in Australia and New Zealand
This distributor relationship with Med-Chem will significantly benefit NutraCea's worldwide growth due to Med-Chem's strong relationships with many of the food manufacturers in both Australia and New Zealand.
15/01/07 NutraCea, a world leader in stabilized rice bran research and technology, announced it has signed Med-Chem as a distributor of its nutrient-rich, proprietary portfolio of stabilized rice bran functional food ingredients in Australia and New Zealand.
"Med-Chem is excited about this new partnership with NutraCea and the synergy of its products with our existing portfolio of products," noted Med-Chem's Business Development Manager, Neshar Mohammed. "We expect that the relationship with NutraCea, who, like Med-Chem, has a strong focus on customer service and a desire to succeed, will add value to our core 'health and wellness' strategy that is targeted towards the food and nutraceuticals markets in Australia and New Zealand."
This distributor relationship with Med-Chem will significantly benefit NutraCea's worldwide growth due to Med-Chem's strong relationships with many of the food manufacturers in both Australia and New Zealand. Currently, Med-Chem is an approved or preferred supplier to Masterfoods, Nestle Oceania, Wrigley's, Frito-Lay and Baxter Healthcare among others.
"Med-Chem's assemblage of value-added ingredients fits extremely well with NutraCea's business plan to supply highly nutritional/functional and consumer friendly ingredients to food, beverage and nutraceutical manufacturers' globally," said Kody Newland, Senior VP of Sales.
