Mrs. May's Naturals Debuts Fruity Snapz, An All-Natural Freeze Dried Fruit Snack With Only One Ingredient: Fruit

03/07/07 Mrs. May's, a global all-natural snack food company introduced Fruity Snapz, freeze dried fruit chips made with only one ingredient: fruit. Like all Mrs. May's snacks, Fruity Snapz are vegan, non-GMO, cholesterol free, dairy free, wheat free, certified gluten free, kosher and contain no artificial flavors and colors.

Fruity Snapz are 1/8 inch thick freeze dried fruit slices and are available in pear, apple, peach, apricot, and pineapple flavors. Mrs. May's uses a sophisticated freeze drying process that keeps all the fruit's nutrients intact while creating a healthy and crunchy snack. While easy and fun to eat right from the bag, Fruity Snapz is also delicious as a cereal topper where the chip hydrates and becomes fruit-like.

"We created Fruity Snapz with children in mind," said Augustine Kim, CEO of Mrs. May's. "We want to create snacks that both parents and children will enjoy and won't feel guilty about eating. There's nothing in Fruity Snapz except fruit. We've just put a new twist on grabbing a piece of fruit."

Mrs. May's is committed to creating healthy snacks for children and adults. They surpass the federal guidelines for school snacks and use only the best and most natural ingredients. Each Fruity Snapz bag is 10 grams and has an MSRP of $1.29.

Mrs. May's will introduce Fruity Snapz at the 53rd Summer Fancy Food Show in New York, July 8 - 10, 2007 at Jacob Javitts Center. Mrs. May's will be located at booth # 4436.

Most recently Mrs. May's launched the TRIO Bar, a crunchy health bar made from nuts, seeds and natural fruits. Available in four different fruit flavors each bar contains a combination of three nuts (almond, cashew and pistachio), three seeds (sesame, sunflower and pumpkin) and three fruits (dates, raisins and one-of-four fruit flavors including strawberry, cranberry, blueberry or tropical fruit) to create a healthy, crunchy and substantive snack.

Mrs. May's slow dry-roasted snacks are a consumer favorite. Their bite-sized snacks are currently available in three categories: nuts, seeds, and fruits totaling 12 different flavors. Nuts: Almond Crunch, Walnut Crunch, Pecan Crunch, Cashew Crunch; Fruit and Nut: Cran-Blueberry Crunch, Cran-Tropical Crunch, Strawberry Pineapple Crunch and Coconut & Almond Crunch; and Seeds: Sunflower Crunch, Pumpkin Crunch, Sesame Crunch and Black Sesame.

Mrs. May's dry-roasted snacks are available in various sizes including: 2 oz, 5 oz, 5.5 oz, and bulk: Also, 1.5 oz and 4.25 oz for select customers only: And 20 oz, 28 oz and 32 oz for club stores only. The Trio bars come in 1.2 oz and 1.7 oz. The 1.2 oz are sold in boxes of 6 and 24 with an MSRP of $0.99 each. The 1.7 oz bars are sold in boxes of 20 with an MSRP of $1.29 each.