McDonald's August Global Comparable Sales Up 8.5%
U.S. comparable sales rose 4.5% in August driven by McDonald’s popular breakfast menu, the Olympic-themed Southern Style Chicken Sandwich and Biscuit promotion and everyday affordability with a special focus on beverages.
10/09/08 McDonald’s Corporation has announced that global comparable sales increased 8.5% in August. Systemwide sales for McDonald’s worldwide restaurants rose 14.1% in August, or 10.0% in constant currencies.
McDonald’s Chief Executive Officer Jim Skinner said, "We’re connecting with customers worldwide by providing a convenient, affordable and relevant restaurant experience. This ongoing commitment to customers continues to drive our momentum in every area of the world."
U.S. comparable sales rose 4.5% in August driven by McDonald’s popular breakfast menu, the Olympic-themed Southern Style Chicken Sandwich and Biscuit promotion and everyday affordability with a special focus on beverages.
In Europe, strong performance in the U.K., France, Germany and nearly all other markets contributed to comparable sales increasing 11.6%. Menu variety complemented with value and relevant marketing benefited the region’s performance.
In Asia/Pacific, Middle East and Africa, comparable sales rose 10.0% due to the continuing momentum in a majority of markets including Australia, Japan and China. Extended hours and Olympic-related marketing encompassing local menu choice attracted more customers to our restaurants.