MaggieMoo's Launches Newest Ice Cream Flavor and Fresh Escape - Buttered Popcorn

14/06/07 Consumers no longer have to decide between something salty or sweet - now they can have it all. MaggieMoo's International, a super-premium ice cream brand known for introducing innovative frozen treats, announced the launch of its newest flavor, Buttered Popcorn.

MaggieMoo's Buttered Popcorn flavor offers customers a sweet and savory taste, a combination that is becoming more and more popular (according to Culinary Trends, 2006). Other popcorn flavor foods are popular among consumers, such as the Jelly Belly Buttered Popcorn jellybean, the number one selling flavor.

Available at Treateries nationwide, Buttered Popcorn is also offered as one of MaggieMoo's new Fresh Escapes, a unique creation with ice cream and mix-ins. The Buttered Popcorn Fresh Escape is made from its buttered popcorn recipe, mixed nuts, and caramel sauce -- matching the taste of the nostalgic caramel popcorn snack that comes in a box.

"MaggieMoo's is always creating new treats to "wow" its customers and keep them coming back for more. We are dedicated to ensuring the highest quality product and that our ice cream is an exact flavor match," said Debbie Benedek, senior vice president of brand marketing for MaggieMoo's International. "The Buttered Popcorn ice cream and Fresh Escapes with nuts and caramel mixed in is a nostalgic and familiar flavor that parents and children alike can experience this summer."