25 Jun 2024 --- The Madagascar Vanilla Company (MVC) has hit back at The Association of Vanilla Exporters of Uganda’s (Vanex) claims that brands must source vanilla from multiple countries, notably Uganda, to avoid market disruptions. MVC argues that Ugandan vanilla beans cannot satisfy consumer demand because they are inferior in quality to Madagascar’s. The Sustainable Vanilla Initiative (SVI), however, agrees with Vanex that a second major production origin would help alleviate price volatility. In 2017, SVI broadened its influence to Uganda after initially focusing only on Madagascar, which produces around 80% of the world’s total inventory.
