Kerry unveils interactive tool for plant-based product challenges
27 Jan 2021 --- Kerry has released its Radicle Solution Finder, a web-based tool that allows users to access solutions to plant-based formulation challenges instantly. Available online, the Radicle Solution Finder is an interactive tool that aids in developing products for the rapidly evolving and competitive plant-based arena.
Users select their target category – either a meat or dairy alternative. From there, they can filter their challenges according to four main drop-down menus: taste, nutrition, functionality, and plant protein or dairy alternatives.
Fueling plant-based innovation
Following this, they can select many relevant challenges, such as adding authentic taste flavors, clean label solutions, food protection, addressing texture challenges and others. The user is then presented with a range of solutions based on their selections to scroll through or click on to learn more information.
“Plant-based innovation is moving rapidly and has its own unique set of formulation challenges that must be addressed to deliver a superior product,” says Jenny Palan, senior strategic marketing lead for plant proteins at the company.
The interactive, web-based tool allows users to search and instantly access solutions to quickly plant-based product formulation challenges.Kerry recognizes the importance of taking a holistic approach to tackling plant-based challenges. “The Radicle Solution Finder is a fun and engaging way for customers to navigate through those challenges,” Palan adds.
“This innovation is designed to help food and beverage developers quickly find and access solutions to some of the most common challenges experienced in developing plant-based products.”
Stephen Cobb, RD&A director, comments on the benefits to product developers.
“The Radicle Solution Finder is a great tool for plant-based developers that will help them quickly pinpoint their challenges and bring together integrated solutions aimed at creating optimal plant-based products. A further important benefit is an opportunity to establish valuable new partnerships with Kerry.”
The plant-based category is evolving quickly, and manufacturers and operators alike respond to growing consumer interest in high-quality plant-based foods by innovating with alternative sources, additional formats and adventurous flavors.
Addressing the challenges
However, there are still obstacles to be overcome within the category. The industry has to solve consumer barriers in terms of taste, texture and performance, and the inherent challenges encountered during formulation.
The Radicle Solution Finder was developed by Kerry’s plant-based experts and incorporates Radicle’s holistic portfolio of plant-based solutions to address several critical issues.
The goal is to create solutions that can help customers develop and deliver sustainable, winning products that are nutritionally optimized and have the winning combination of cleaner labels, authentic taste and appealing texture.
Delivering on “craveability”
Consumer research shows that taste is one of the most important attributes of plant-based foods and beverages. The Radicle Solution Finder provides innovative taste solutions for plant-based products, including tools to incorporate authentic meat and dairy flavors, mask off-notes, boost overall flavor, and even create “craveability.”
“Delivering delicious taste, meaningful nutrition, clean label functionality and sustainable alternatives is key to success with plant-based foods,” adds Palan. “All of these challenges, and more, are addressed by the Kerry Radicle Solution Finder.”
By Elizabeth Green
