Jeffrey “Jeff” Carlson is the Appointed President and CEO of Decas Cranberry Sales, Inc.

12/07/06 Decas Cranberry Sales, Inc. (DCS), a leading provider of cranberry-based ingredients, today announced the appointment of Jeffrey “Jeff” Carlson to the position of President and CEO.

Mr. Carlson, an industry recognized business leader, was most recently Chief Operating Officer of DCS. Previously, Mr. Carlson served as the Executive Director of the Cape Cod Growers Association and was also Pesticide Bureau Chief with the Commonwealth of Massachusetts Department of Agriculture.

DCS presently has over 165 contracted cranberry growers from Massachusetts, Wisconsin, Oregon, and Canada supplying two manufacturing divisions, Decas Cranberry Products, Inc. and Decas Botanical Synergies. Together, these entities process and sell over 50 million pounds of cranberries each year into more than 25 countries.

John C. Decas, the former CEO of DCS, will remain as Chairman of the Board and continue to be involved in grower relations and crop procurement.

“Jeff has been instrumental in the success and growth of DCS for the past 10 years, when he joined to help initiate our decision to become a cranberry ingredient manufacturing company,” said John Decas. “Jeff is the ideal choice to lead the company and to build off of our success for the global market. Under Jeff’s expert leadership, the future promises to be the most exciting in the history of DCS as we develop new products and expand our sales throughout the world. Our growers and customers can expect a vigorous market presence and the establishment of key strategic partnerships as DCS builds upon its domestic base and its entry into new international markets.”

Mr. Carlson holds a Bachelor Degree in Engineering from the University of Massachusetts and a Certificate of Administration and Management from Harvard University Extension School.