Introducing Cayman Jack, Arguably The Most Refreshing Margarita In The World
04 Jun 2013 --- American Vintage Beverage Co. launches Cayman Jack, a margarita that was born ready for adventure. Created with the adventure life in mind, Cayman Jack is a hand-crafted, ultra premium malt beverage that blends delicious flavor and just the right bite, now available nationally.
Cayman Jack only uses real ingredients, made with 100% agave nectar, pure cane sugar and organic limes. The debut of an adventure vacation sweepstakes, and partnership with a roster of extreme expert adventurers—Team Cayman Jack—complement the launch of the drink.
This summer, fans and consumers 21 and over can win a once-in-a-lifetime, five-day jungle adventure in Belize, where winners can awake to sounds of monkeys and macaws, hike to the Carcol Mayan Ruins, cross rivers and explore sacred Mayan caves, including special trips with Malia Jones.
"Always up for anything thrown their way, each member of our adventure team is a perfect fit for our brand and truly portrays the way we think every day should be lived," said Kyle Wortham, Director, Marketing & Commercialization, AVBI Marketing. "Luckily for Cayman Jack, surfer Malia Jones has put her board down long enough to join the team and lead the sweepstakes winners through an amazing Central American adventure."
Cayman Jack is the perfect beverage for the adventure seeker: the cool, refreshing flavor makes it a great drink to relax with after a thrilling day or as you daydream about your next journey. Cayman Jack has created a margarita with an alcohol level that's the perfect balance of strength and refreshment. Available nationwide, the beverage has 5.9% alcohol by volume and is sold in six-pack of 11.2 oz bottles, 12-pack of 12 oz. cans and single 16 oz. cans.
Team Cayman Jack is a group of adventure athletes who portray the brand's enthusiasm for living a spirited life will share exclusive video content and images of their excursions:
- Malia Jones is not just another pretty face, but a hardcore surfer and competitor whose search for adventure has taken her from Bora Bora to Ecuador. In addition to her surfing credentials, Malia was named one of America's "10 Sexiest Athletes" by Esquire, has been a Sports Illustrated swimsuit model and has appeared on dozens of magazine covers.
- Nick Greece recently set the North American paragliding distance record – traveling 204 miles in seven hours. Nick has won America's Paragliding World Cup, is competing for the U.S. Team for the World Championships this year and in 2012 completed the longest Bivy flying adventure in the Americas.
- Adam O'Keefe pursues the steepest ski descents he can find. First gaining ski proficiency inbounds, he learned to apply these, and new, skills to untamed, untrodden, and ungroomed mountains all over the world.
- Bo Bridges is one of the world's top action sports and lifestyle photographers, constantly putting him smack in the middle of where the action is, from the X Games to the Running of the Bulls.
- Steph Davis is known for her free ascents of El Capitan, testpiece cracks in the Moab desert and her numerous alpine ascents in South America, the Karakorum and the Arctic. She was the first woman to free climb the Salathe Wall on El Capitan, the second woman to free El Cap in a day and made the first one-day ascent of Torre Egger in Patagonia.
- Chris Van Dine, a competitive mountain biker, travels the world riding for health, adventure and life. He was the first American to win the PanAmerican Continental Championship and Megavalanche Peru and was the first person to land a barrel roll in competition.
"I'm thrilled to partner with Cayman Jack, who really shares my passion for life and adventure, not to mention it is delicious and refreshing!" says Malia Jones. "I can't wait to take the sweepstakes winner around Central America and really show them an adrenaline rush!"
Cayman Jack was created with the spirit of life's greatest adventures in mind. Cayman Jack is a hand-crafted, ultra premium margarita that contains 100% blue agave and natural flavors.
